About the CompanyHi, we're Ondo Finance. Our mission is to provide institutional-grade, blockchain-enabled investment products and services. We have both a technology arm that develops decentralized finance technology, and an asset management arm that creates and manages tokenized funds. We were the first company to tokenize exposure to US Treasuries, and have since expanded into several other assets. We are also focused on incubating protocols that can support both tokenized real-world assets and traditional crypto.\nFounded by folks from Goldman Sachs Digital Assets Team, we’re backed by some of the best investors in the world including Founders Fund, Coinbase Ventures, Pantera Capital, Tiger Global, and more. We are currently the leaders in the space in terms of AUM and are well capitalized to continue to grow the firm. We're fully remote, with team members across the U.S.\nAbout the RoleWe are looking for a Head of Marketing to design, build out, and manage a marketing function to support all facets of our mission and strategy.\nTake a look at the target outcomes below - this is what we're looking for someone to help us achieve:\nTarget Outcomes\n\n\n\n* \nBest-in-Class Brand and Brand Awareness. To all relevant stakeholders, Ondo is widely seen as the premier institutional-grade provider of onchain financial products and services.\n\n\n\n* \nConsistent Brand and Messaging Across All Channels and Strategies. All marketing efforts are consistent with Ondo’s intended brand, voice, strategy, and strategic narrative.\n\n\n\n* \nReputation for Best-in-Class DeFi / Crypto Marketing and Marketing Capabilities. Ondo is recognized by stakeholders within crypto as having top decile marketing and marketing capabilities.\n\n\n\n* \nIncreased Competitiveness as a Result of “Marketing as a Service”. Our ability to offer the use of our marketing capabilities to potential partners has been a key differentiator in our ability to win deals and partnerships.\n\n\n\n* \nHigh-Quality Market Analysis & Insight. We have a deep and up-to-date understanding of the relevant market landscape, including competitors, suppliers, investors, regulators, and potential partners/customers, as well as the relationships between them. We have sufficient insight into broad market trends, including both onchain and offchain players.\n\n\n\n* \nHigh-Quality Existing and Prospective Customer Insight. Through both analytical and qualitative means, we consistently have up-to-date insights on the existing and prospective customers needs, feedback, questions, and decision journeys in a way that allows us to gauge the effectiveness of our marketing, sales, business development and product development efforts and inform demonstratively effective changes.\n\n\n\n* \nEffective Support for our Sales and Business Development Efforts. Marketing efforts are having a measurable impact on our ability to source and close new business with an appropriate ROI.\n\n\n\n* \nCompliant Marketing. All marketing efforts meet relevant relevant risk, legal, compliance, and regulatory guidelines.\n\n\n\n* \nSufficient Separation-of-Concern Across Supported Entities. To the extent that marketing supports other entities within the Ondo Ecosystem, those marketing efforts maintain an appropriately clear distinction between the entities involved.\n\n\n\n* \nStrategy and Product Roadmap Informed by Market and Customer Insight. Marketing regularly provides substantive insights into, and recommendations for, our overall strategy and product roadmap based upon market and customer insights.\n\n\n\n* \nClear Visibility Into Initiative-by-Initiative Spend and ROI. We have sufficiently clear visibility into the cost and ROI of all marketing initiatives.\n\n\n\n* \nCulture of Experimentation and Measurement. Our marketing function consistently operates in a culture of explicit hypothesis generation and testing, experimental design, KPIs, analytics and metrics, and becomes an internal ‘center of excellence’ for helping other functions think and operate in this way too.\n\n\n\n* \nInternal Team Effectiveness. Individuals within the marketing team are engaged, effective, efficient, and productive. Roles and responsibilities are clear. The team knows where to find information and what the goals and priorities are. New hires are hired and onboarded efficiently and effectively. High performers are appropriately retained. Low performers are appropriately coached or let go. Team members have the coaching and resources they need to be effective. The team works together harmoniously.\n\n\n\n* \nStrong Stakeholder Effectiveness. The interface and relationships between the marketing team and its stakeholders — including outside service providers as well as other Ondo teams — is effective and harmonious.\n\n\n\n* \nKPIs Appropriately Set, Measured, and Maintained. We are able to consistently and effectively measure the ROI of various marketing initiatives at a sufficient level of granularity. KPIs related to all aspects of marketing exceed peer-group benchmarks\n\n\n\nYour Responsibilities Will Include...\n\n\n\n* \nOversight & Coordination of All Marketing-Related Initiatives. Set objectives and KPIs for — as, at the beginning, detailed strategies for — all marketing efforts, including, but not necessarily limited to, brand and brand identity, web properties, content marketing, influencer marketing, community initiatives, social media, public relations, SEO/SEM, partnerships, paid advertising, referral, programs, airdrops, market and user research, and marketing-related analytics.\n\n\n\n* \nBuilding & Leading the Marketing Team. Recruit, build, and manage a high-performing marketing team capable of executing against our goals. This includes hiring for key positions, defining roles and responsibilities, and fostering a culture of innovation, collaboration, and accountability.\n\n\n\n* \nDeveloping Marketing-as-a-Service for Partners. Create and implement a scalable marketing service offering for Ondo Finance partners and clients. This involves developing bespoke marketing strategies, tools, and resources that partners can leverage to promote their own products and chains effectively.\n\n\n\n* \nBrand Management and Positioning. Ensure that Ondo Finance's brand consistently reflects its status as the leading provider of institutional-grade blockchain solutions. This involves managing brand identity, ensuring messaging consistency, and strategically positioning Ondo in the market.\n\n\n\n* \nStrategic Partnerships and Collaborations. Identify, negotiate, and manage strategic partnerships and collaborations that can amplify our reach and impact within the DeFi and broader financial ecosystem.\n\n\n\n* \nCompetitive Analysis and USP / Roadmap Development. Analyze competitors, discerning their strengths and weaknesses to distinguish our unique selling proposition and help inform our product roadmap to maintain competitive differentiation.\n\n\n\n* \nMarket Analysis and Insight Generation. Conduct deep market analysis to understand the competitive landscape, identify market trends, and gather insights on customer needs and behaviors. Use this information to inform marketing strategies, product development, and business strategy.\n\n\n\n* \nDriving User Acquisition and Engagement. Develop and execute innovative marketing campaigns aimed at driving user acquisition, retention, and engagement. This includes leveraging digital marketing, community building, events, and other tactics to grow Ondo Finance's user base.\n\n\n\n* \nMarketing Partner Development. Build networks and relationships with influencers, KOLs, and the media.\n\n\n\n* \nCompliance and Risk Management. Work closely with legal, compliance, and risk teams to ensure that all marketing activities adhere to industry regulations and communication standards. This includes developing compliant marketing materials and campaigns and monitoring changes in regulatory landscapes.\n\n\n\n* \nSocial Media Management. Ensure effective marketing and engagement across all appropriate social media channels, including Twitter/X, LinkedIn, Discord, and Telegram.\n\n\n\n* \nCommunity Management. Oversee effective management and engagement of the broader Ondo community and ecosystem.\n\n\n\n* \nCustomer Persona and Segmentation Development. Identify and develop appropriate customer personas and market segmentation to inform all aspects of our business, including marketing, sales/BD, product, client service, and analytics.\n\n\n\n* \nMarketing Analytics and Performance Tracking. Implement robust analytics systems to track the performance of marketing initiatives, measure ROI, and make data-driven decisions. This involves setting and regularly reviewing KPIs, conducting A/B testing, and adjusting strategies based on performance data.\n\n\n\n* \nContent Strategy and Execution. Oversee the development of a comprehensive content strategy that positions Ondo as a thought leader in the space. This includes managing the production of high-quality content across various channels, such as blogs, whitepapers, social media, podcasts, and video.\n\n\n\n* \nEnhancing Sales and Business Development Support. Align marketing efforts with sales and business development objectives to support the sourcing and closing of new business. This includes creating marketing collateral, supporting sales pitches, and developing targeted marketing campaigns.\n\n\n\n* \nFostering a Culture of Experimentation. Encourage and implement a culture of experimentation within the marketing team, testing and measuring new strategies, channels, and messages to continuously improve marketing effectiveness.\n\n\n\n* \nStakeholder Management and Communication. Maintain open lines of communication with all stakeholders within and outside the Ondo ecosystem. This includes providing regular updates on marketing initiatives, gathering feedback, and adjusting strategies as needed.\n\n\n\n* \nProfessional Development and Team Leadership. Provide leadership and professional development opportunities for the marketing team. Ensure team members have access to the training and resources needed to succeed in their roles and advance their careers.\n\n\n\n* \nRegular Internal Reporting. Marketings initiatives, approaches, insights and recommendations are regularly broadly shared with the internal team in a way that stakeholders find informative and useful.\n\n\n\nYou Should Definitely Have...\n\n\n\n* Confidence in your ability to achieve the outlined target outcomes\n\n* At least 10 years of marketing experience, with a significant portion of this in the fintech, blockchain, or DeFi sectors\n\n* At least 3 years of experience leading and managing marketing teams of 5 or more\n\n* A proven record of developing and executing successful marketing strategies\n\n* Experience with marketing analytics tools and platforms\n\n\n\nIt's be Great (But Not Necessary) If you Have...\n\n\n\n* Experience managing a global, remote marketing team\n\n* Experience in creating and managing marketing programs for partners or clients\n\n* Deep experience in DeFi and blockchain\n\n* At least 3 years of experience in a VC-backed startup environment\n\n* Experience in brand management and positioning for finance companies\n\n* Mastery of analytics tools, attribution systems and data visualization tools (e.g. Google Analytics, MixPanel, Looker, etc.)\n\n\n\nYou Are...\n\n\n\n* A creative innovative marketer\n\n* An exceptional communicator\n\n* Strong in both design, copy, and marketing strategy\n\n* Highly analytical\n\n* Adept at leadership and team development\n\n* Innovative and adaptable\n\n* Passionate about blockchain and onchain finance\n\n\n\nYou Enjoy...\n\n\n\n* Being an player-coach\n\n* Building and leading dynamic marketing teams\n\n* Crafting and executing marketing strategies\n\n* Leveraging marketing analytics to drive decisions and improve outcomes continually.\n\n\n\nYou Pride Yourself On..\n\n\n\n* Being results driven\n\n* Blending “left-brain” analytics and rigor with “right-brain” creativity and intuition.\n\n* Understanding TradFi and DeFi\n\n* Your knack for innovation and experimentation\n\n* Being both develop methodical programs and be opportunistically agile\n\n\n\nIf You Join Us You'll Get...\n\n\n\n* \nHighly competitive compensation including salary, tokens, and/or equity (according to your preferences) — we're well-funded and believe that great talent deserves great compensation\n\n\n\n* \nSmall, remote-first team — you'll be an early team member helping shape our vision, culture, and engineering practices\n\n\n\n* \nA+ colleagues — our team includes alumni from Goldman Sachs Digital Assets, DeFi protocols (e.g. Maker, Badger, Balancer), big tech (e.g. SpaceX, Microsoft, Salesforce), and traditional finance (Fortress, Bridgewater, Prospect)\n\n\n\n* \nBest-in-class investors — we are proud to be backed by leading funds and strategics (incl. Founders Fund, Pantera, GoldenTree, Coinbase, and CoinFund) and angels (incl. founders of AngelList, Anchorage, and Aave)\n\n\n\n* \nFull benefits (medical, vision, and dental) and flexible vacation policy (PTO)\n\n\n\n \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Defi, Crypto, Testing, Finance, Marketing, Sales and Non Tech jobs that are similar:\n\n $70,000 — $110,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

\nLOCATION\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success! \n\n\n\n\nABOUT US\n\nWe’re Wirex and we’re not like anyone else. Why? Because we always do things our way, before anyone else does them – like creating the first ever debit card that lets you pay with crypto, making it easier for ordinary people to access DeFi-powered savings and setting up the world’s first cryptocurrency rewards scheme. \n\n\n\n\nOur vision is a world in which everyone can enjoy the benefits of digital currency – everything from the power to send money around the world near-instantly without breaking the bank to buying, storing and exchanging 40+ top tokens on a secure, easy-to-use platform at some of the best rates in the industry.  \n\n\n\n\nWe must be doing something right, because more than 5 million people across 130 countries are helping to change the world by using Wirex. \n\nAre you part of the digital money movement? Do you want to change the way people think about money, forever? If your skills fit our vision and you want to join a company that’s really going place.\n\n \n\nOVERALL ROLE PUPROSE \n\nWe are looking for an experienced SEO Manager to lead our search engine optimization efforts and drive organic growth for Wirex. The ideal candidate will have a strong background in SEO strategy, technical optimization, and content marketing. As an SEO Manager, you will play a crucial role in increasing our online visibility, driving traffic to our digital platforms, and optimizing our website for search engines. \n\n \n\nRESPONSIBILITIES OF THE ROLE \n\nDevelop and Execute SEO Strategies\n\n\n* \nFormulate and implement comprehensive SEO strategies to improve the organic search performance of Wirex's digital assets. \n\n\n* \nStay updated on industry trends and algorithm changes to ensure the continuous optimization of our SEO efforts. \n\n\n\n\n\n \n\nOn-Page SEO Mastery \n\n\n* \nConduct thorough website audits to identify and address technical SEO issues. \n\n\n* \nCollaborate with the development team to implement SEO best practices and ensure optimal website performance. \n\n\n\n\n\n \n\nKeyword-Centric Content Planning \n\n\n* \nConduct thorough keyword research to identify opportunities and trends, guiding content creation that resonates with our target audience. \n\n\n* \nIntegrate keyword insights into the content planning process to maximize organic search visibility and engagement. \n\n\n\n\n\n \n\nContent Strategy Leadership \n\n\n* \nTake a lead role in developing and executing a comprehensive content strategy with a primary focus on SEO-driven initiatives. \n\n\n* \nCollaborate closely with content creators within the team to align editorial calendars, ensuring that content creation is guided by SEO best practices and keyword strategies. \n\n\n\n\n\n \n\nLink Building \n\n\n* \nDevelop and execute a robust link-building strategy to enhance the authority and credibility of Wirex's digital properties. \n\n\n* \nIdentify and pursue high-quality backlink opportunities. \n\n\n\n\n\n \n\nMonitoring and Reporting \n\n\n* \nUse industry-standard tools to monitor and analyse website performance, keyword rankings, and competitor activities. \n\n\n* \nProvide regular reports on SEO performance, highlighting key metrics and areas for improvement. \n\n\n\n\n\n \n\nCollaboration \n\n\n* \nCollaborate with cross-functional teams, including marketing, design, and development, to integrate SEO best practices into various aspects of the business. \n\n\n\n\n\n \n\nREQUIREMENTS OF THE ROLE\n\n\n* \nProven experience in product marketing, preferably in the fintech or financial services sector. \n\n\n* \nStrong understanding of financial products and services. \n\n\n* \nExcellent written and verbal communication skills. \n\n\n* \nAbility to collaborate effectively with cross-functional teams. \n\n\n* \nAnalytical mindset with a data-driven approach to decision-making. \n\n\n* \nFamiliarity with digital marketing channels and tools. \n\n\n\n\n\n \n\nEDUCATION & EXPERIENCE \n\n\n* \nBachelor's degree in marketing, business, or a related field. MBA is a plus. \n\n\n* \nProven experience as an SEO Manager with a strong emphasis on content strategy and optimisation. \n\n\n* \nExceptional understanding of content optimization, keyword research, and on-page SEO. \n\n\n* \nProficiency in using SEO tools and analytics platforms. \n\n\n* \nCreative mindset with a strategic approach to content creation. \n\n\n* \nStrong interpersonal and communication skills. \n\n\n\n\n\n \n\nBENEFITS\n\n\n* \nEnhanced annual leave + Bank Holidays  \n\n\n* \n1 paid day off to celebrate your Birthday each year \n\n\n* \n1 paid day off to celebrate your service anniversary each year \n\n\n* \nPaid Charity Day \n\n\n* \nFlexible working hours and remote working \n\n\n* \nAnnual Training Allowance  \n\n\n* \nAnnual Performance Bonus Pay  \n\n\n* Extensive opportunity to grow your career at an innovative FinTech\n\n\n\n\n\n\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success! \n \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Crypto, SEO and Marketing jobs that are similar:\n\n $80,000 — $125,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

About the CompanyHi, we're Ondo Finance. Our mission is to provide institutional-grade, blockchain-enabled investment products and services. We have both a technology arm that develops decentralized finance technology, and an asset management arm that creates and manages tokenized funds. We were the first company to tokenize exposure to US Treasuries, and have since expanded into several other assets. We are also focused on incubating protocols that can support both tokenized real-world assets and traditional crypto.\nFounded by folks from Goldman Sachs Digital Assets Team, we’re backed by some of the best investors in the world including Founders Fund, Coinbase Ventures, Pantera Capital, Tiger Global, and more. We are currently the leaders in the space in terms of AUM and are well capitalized to continue to grow the firm. We're fully remote, with team members across the U.S.\nAbout the RoleWe are looking for a Head of Marketing to design, build out, and manage a marketing function to support all facets of our mission and strategy.\nTake a look at the target outcomes below - this is what we're looking for someone to help us achieve:\nTarget Outcomes\n\n\n\n* \nBest-in-Class Brand and Brand Awareness. To all relevant stakeholders, Ondo is widely seen as the premier institutional-grade provider of onchain financial products and services.\n\n\n\n* \nConsistent Brand and Messaging Across All Channels and Strategies. All marketing efforts are consistent with Ondo’s intended brand, voice, strategy, and strategic narrative.\n\n\n\n* \nReputation for Best-in-Class DeFi / Crypto Marketing and Marketing Capabilities. Ondo is recognized by stakeholders within crypto as having top decile marketing and marketing capabilities.\n\n\n\n* \nIncreased Competitiveness as a Result of “Marketing as a Service”. Our ability to offer the use of our marketing capabilities to potential partners has been a key differentiator in our ability to win deals and partnerships.\n\n\n\n* \nHigh-Quality Market Analysis & Insight. We have a deep and up-to-date understanding of the relevant market landscape, including competitors, suppliers, investors, regulators, and potential partners/customers, as well as the relationships between them. We have sufficient insight into broad market trends, including both onchain and offchain players.\n\n\n\n* \nHigh-Quality Existing and Prospective Customer Insight. Through both analytical and qualitative means, we consistently have up-to-date insights on the existing and prospective customers needs, feedback, questions, and decision journeys in a way that allows us to gauge the effectiveness of our marketing, sales, business development and product development efforts and inform demonstratively effective changes.\n\n\n\n* \nEffective Support for our Sales and Business Development Efforts. Marketing efforts are having a measurable impact on our ability to source and close new business with an appropriate ROI.\n\n\n\n* \nCompliant Marketing. All marketing efforts meet relevant relevant risk, legal, compliance, and regulatory guidelines.\n\n\n\n* \nSufficient Separation-of-Concern Across Supported Entities. To the extent that marketing supports other entities within the Ondo Ecosystem, those marketing efforts maintain an appropriately clear distinction between the entities involved.\n\n\n\n* \nStrategy and Product Roadmap Informed by Market and Customer Insight. Marketing regularly provides substantive insights into, and recommendations for, our overall strategy and product roadmap based upon market and customer insights.\n\n\n\n* \nClear Visibility Into Initiative-by-Initiative Spend and ROI. We have sufficiently clear visibility into the cost and ROI of all marketing initiatives.\n\n\n\n* \nCulture of Experimentation and Measurement. Our marketing function consistently operates in a culture of explicit hypothesis generation and testing, experimental design, KPIs, analytics and metrics, and becomes an internal ‘center of excellence’ for helping other functions think and operate in this way too.\n\n\n\n* \nInternal Team Effectiveness. Individuals within the marketing team are engaged, effective, efficient, and productive. Roles and responsibilities are clear. The team knows where to find information and what the goals and priorities are. New hires are hired and onboarded efficiently and effectively. High performers are appropriately retained. Low performers are appropriately coached or let go. Team members have the coaching and resources they need to be effective. The team works together harmoniously.\n\n\n\n* \nStrong Stakeholder Effectiveness. The interface and relationships between the marketing team and its stakeholders — including outside service providers as well as other Ondo teams — is effective and harmonious.\n\n\n\n* \nKPIs Appropriately Set, Measured, and Maintained. We are able to consistently and effectively measure the ROI of various marketing initiatives at a sufficient level of granularity. KPIs related to all aspects of marketing exceed peer-group benchmarks\n\n\n\nYour Responsibilities Will Include...\n\n\n\n* \nOversight & Coordination of All Marketing-Related Initiatives. Set objectives and KPIs for — as, at the beginning, detailed strategies for — all marketing efforts, including, but not necessarily limited to, brand and brand identity, web properties, content marketing, influencer marketing, community initiatives, social media, public relations, SEO/SEM, partnerships, paid advertising, referral, programs, airdrops, market and user research, and marketing-related analytics.\n\n\n\n* \nBuilding & Leading the Marketing Team. Recruit, build, and manage a high-performing marketing team capable of executing against our goals. This includes hiring for key positions, defining roles and responsibilities, and fostering a culture of innovation, collaboration, and accountability.\n\n\n\n* \nDeveloping Marketing-as-a-Service for Partners. Create and implement a scalable marketing service offering for Ondo Finance partners and clients. This involves developing bespoke marketing strategies, tools, and resources that partners can leverage to promote their own products and chains effectively.\n\n\n\n* \nBrand Management and Positioning. Ensure that Ondo Finance's brand consistently reflects its status as the leading provider of institutional-grade blockchain solutions. This involves managing brand identity, ensuring messaging consistency, and strategically positioning Ondo in the market.\n\n\n\n* \nStrategic Partnerships and Collaborations. Identify, negotiate, and manage strategic partnerships and collaborations that can amplify our reach and impact within the DeFi and broader financial ecosystem.\n\n\n\n* \nCompetitive Analysis and USP / Roadmap Development. Analyze competitors, discerning their strengths and weaknesses to distinguish our unique selling proposition and help inform our product roadmap to maintain competitive differentiation.\n\n\n\n* \nMarket Analysis and Insight Generation. Conduct deep market analysis to understand the competitive landscape, identify market trends, and gather insights on customer needs and behaviors. Use this information to inform marketing strategies, product development, and business strategy.\n\n\n\n* \nDriving User Acquisition and Engagement. Develop and execute innovative marketing campaigns aimed at driving user acquisition, retention, and engagement. This includes leveraging digital marketing, community building, events, and other tactics to grow Ondo Finance's user base.\n\n\n\n* \nMarketing Partner Development. Build networks and relationships with influencers, KOLs, and the media.\n\n\n\n* \nCompliance and Risk Management. Work closely with legal, compliance, and risk teams to ensure that all marketing activities adhere to industry regulations and communication standards. This includes developing compliant marketing materials and campaigns and monitoring changes in regulatory landscapes.\n\n\n\n* \nSocial Media Management. Ensure effective marketing and engagement across all appropriate social media channels, including Twitter/X, LinkedIn, Discord, and Telegram.\n\n\n\n* \nCommunity Management. Oversee effective management and engagement of the broader Ondo community and ecosystem.\n\n\n\n* \nCustomer Persona and Segmentation Development. Identify and develop appropriate customer personas and market segmentation to inform all aspects of our business, including marketing, sales/BD, product, client service, and analytics.\n\n\n\n* \nMarketing Analytics and Performance Tracking. Implement robust analytics systems to track the performance of marketing initiatives, measure ROI, and make data-driven decisions. This involves setting and regularly reviewing KPIs, conducting A/B testing, and adjusting strategies based on performance data.\n\n\n\n* \nContent Strategy and Execution. Oversee the development of a comprehensive content strategy that positions Ondo as a thought leader in the space. This includes managing the production of high-quality content across various channels, such as blogs, whitepapers, social media, podcasts, and video.\n\n\n\n* \nEnhancing Sales and Business Development Support. Align marketing efforts with sales and business development objectives to support the sourcing and closing of new business. This includes creating marketing collateral, supporting sales pitches, and developing targeted marketing campaigns.\n\n\n\n* \nFostering a Culture of Experimentation. Encourage and implement a culture of experimentation within the marketing team, testing and measuring new strategies, channels, and messages to continuously improve marketing effectiveness.\n\n\n\n* \nStakeholder Management and Communication. Maintain open lines of communication with all stakeholders within and outside the Ondo ecosystem. This includes providing regular updates on marketing initiatives, gathering feedback, and adjusting strategies as needed.\n\n\n\n* \nProfessional Development and Team Leadership. Provide leadership and professional development opportunities for the marketing team. Ensure team members have access to the training and resources needed to succeed in their roles and advance their careers.\n\n\n\n* \nRegular Internal Reporting. Marketings initiatives, approaches, insights and recommendations are regularly broadly shared with the internal team in a way that stakeholders find informative and useful.\n\n\n\nYou Should Definitely Have...\n\n\n\n* Confidence in your ability to achieve the outlined target outcomes\n\n* At least 10 years of marketing experience, with a significant portion of this in the fintech, blockchain, or DeFi sectors\n\n* At least 3 years of experience leading and managing marketing teams of 5 or more\n\n* A proven record of developing and executing successful marketing strategies\n\n* Experience with marketing analytics tools and platforms\n\n\n\nIt's be Great (But Not Necessary) If you Have...\n\n\n\n* Experience managing a global, remote marketing team\n\n* Experience in creating and managing marketing programs for partners or clients\n\n* Deep experience in DeFi and blockchain\n\n* At least 3 years of experience in a VC-backed startup environment\n\n* Experience in brand management and positioning for finance companies\n\n* Mastery of analytics tools, attribution systems and data visualization tools (e.g. Google Analytics, MixPanel, Looker, etc.)\n\n\n\nYou Are...\n\n\n\n* A creative innovative marketer\n\n* An exceptional communicator\n\n* Strong in both design, copy, and marketing strategy\n\n* Highly analytical\n\n* Adept at leadership and team development\n\n* Innovative and adaptable\n\n* Passionate about blockchain and onchain finance\n\n\n\nYou Enjoy...\n\n\n\n* Being an player-coach\n\n* Building and leading dynamic marketing teams\n\n* Crafting and executing marketing strategies\n\n* Leveraging marketing analytics to drive decisions and improve outcomes continually.\n\n\n\nYou Pride Yourself On..\n\n\n\n* Being results driven\n\n* Blending “left-brain” analytics and rigor with “right-brain” creativity and intuition.\n\n* Understanding TradFi and DeFi\n\n* Your knack for innovation and experimentation\n\n* Being both develop methodical programs and be opportunistically agile\n\n\n\nIf You Join Us You'll Get...\n\n\n\n* \nHighly competitive compensation including salary, tokens, and/or equity (according to your preferences) — we're well-funded and believe that great talent deserves great compensation\n\n\n\n* \nSmall, remote-first team — you'll be an early team member helping shape our vision, culture, and engineering practices\n\n\n\n* \nA+ colleagues — our team includes alumni from Goldman Sachs Digital Assets, DeFi protocols (e.g. Maker, Badger, Balancer), big tech (e.g. SpaceX, Microsoft, Salesforce), and traditional finance (Fortress, Bridgewater, Prospect)\n\n\n\n* \nBest-in-class investors — we are proud to be backed by leading funds and strategics (incl. Founders Fund, Pantera, GoldenTree, Coinbase, and CoinFund) and angels (incl. founders of AngelList, Anchorage, and Aave)\n\n\n\n* \nFull benefits (medical, vision, and dental) and flexible vacation policy (PTO)\n\n\n\n \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Crypto, Testing, Finance, Marketing, Sales and Non Tech jobs that are similar:\n\n $62,500 — $105,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

\nLOCATION\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success! \n\n\n\n\nABOUT US \n\nWe’re Wirex and we’re not like anyone else. Why? Because we always do things our way, before anyone else does them – like creating the first ever debit card that lets you pay with crypto, making it easier for ordinary people to access DeFi-powered savings and setting up the world’s first cryptocurrency rewards scheme.\n\n\n\n\nOur vision is a world in which everyone can enjoy the benefits of digital currency – everything from the power to send money around the world near-instantly without breaking the bank to buying, storing and exchanging 40+ top tokens on a secure, easy-to-use platform at some of the best rates in the industry. \n\n\n\n\nWe must be doing something right, because more than 5 million people across 130 countries are helping to change the world by using Wirex.\n\nAre you part of the digital money movement? Do you want to change the way people think about money, forever? If your skills fit our vision and you want to join a company that’s really going places\n\n\n\n\nROLE PURPOSE\n\nWirex is committed to delivering exceptional products and services to our consumers. As we continue to grow, we are seeking a talented B2C Mobile Marketing Manager to join our marketing team and drive the success of our mobile marketing initiatives.\n\n\n\n\nThe Mobile Marketing Manager will lead and execute mobile marketing strategies that drive mobile app user acquisition, conversion, and retention for Wirex. This role plays a pivotal part in maximising the return on investment (ROI) from marketing initiatives, ultimately contributing to the company's growth and market success.\n\n\n\n\nRESPONSIBILITIES OF THE ROLE \n\nDevelop and Execute Mobile Marketing Strategies: \n\n\n* Create and implement data-centric B2C mobile marketing strategies to drive mobile app user acquisition, conversion, and retention.\n\n\n\n\n\n* Adopt a data-informed strategy refine mobile campaigns across multiple channels, including but not limited to App Store Optimisation (ASO), in-app advertising and mobile-specific social media, paid search and programmatic ads.\n\n\n\n\nCampaign Management:\n\n\n\n* Oversee end-to-end campaign management, from ideation and planning to execution, monitoring, and reporting.\n\n* Improve Mobile campaign performance through continuous testing and analysis, adjusting strategies based on key performance indicators (KPIs).\n\n\n\n\nBudget Management:\n\n\n\n* Manage and allocate mobile marketing budgets effectively, ensuring maximum ROI.\n\n* \nProvide regular budget updates and performance reports to key stakeholders.\n\n\n\n\n\n\nAnalytics and Reporting:\n\n\n* Utilise analytics tools to track, analyze, and report on mobile campaign performance.\n\n* Provide actionable insights and recommendations to improve overall mobile marketing effectiveness and app rankings on active platforms.\n\n\n\n\nCross-functional Collaboration:\n\n\n* Collaborate with cross-functional teams, including product delivery and design, to ensure alignment of mobile marketing strategies with overall business objectives.\n\n* Work closely with the creative team to develop compelling and effective ad creatives and marketing assets.\n\n\n\n\nStay Informed on Industry Trends:\n\n\n* Stay abreast of industry trends, competitive landscape, and emerging technologies to drive innovation in mobile marketing strategies.\n\n\n\n\n\n\n\nEXPERIENCE/SKILLS REQUIRED\n\n\n* Bachelor’s degree in Marketing, Business, or a related field professional certification.\n\n* Proven experience in B2C mobile marketing, with a focus on customer acquisition and revenue growth.\n\n* Experience in the payments, crypto or FinTech industry would be highly advantageous. \n\n* Proven track record of growing revenue efficiently through the optimisation of mobile-app centric marketing strategies such as ASO, paid search, in-app advertising, paid social, and programmatic display campaigns.\n\n* Successful experience in App Store Optimisation (ASO), with emphasis on improving app visibility and conversion rates within the Apple App Store and Google Play Store\n\n* Experience with the following marketing channels: Google/UAC, YouTube, Apple Search Ads, Display/Programmatic, DSPs, Facebook/Instagram, Reddit.\n\n* In-depth knowledge of digital marketing channels, analytics tools and mobile marketing tools (Data.Ai, MobileAction, SensorTower or similar) and ASO-techniques about keyword research and optimization, metadata refinement and A/B testing. \n\n* \nStrong analytical skills and the ability to interpret data to make informed decisions.\n\n\n\n* Demonstrated success in managing marketing budgets and achieving ROI targets.\n\n* \nCreative thinking and problem-solving abilities.\n\n\n\n* Have a deep understanding of online marketing & ecommerce. \n\n* Understanding of market research and data analysis methods. \n\n* \nCreative with analytical capabilities. \n\n\n\n\n\n\n\n\n\nBENEFITS\n\n\n* Enhanced annual leave + Bank Holidays \n\n* 1 paid day off to celebrate your Birthday each year\n\n* 1 paid day off to celebrate your service anniversary each year\n\n* Paid Charity Day\n\n* Flexible working hours and remote working\n\n* Annual Training Allowance \n\n* Annual Performance Bonus Pay \n\n\n\n\n\n\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success!  \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Crypto, Testing, Mobile and Marketing jobs that are similar:\n\n $60,000 — $115,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

\nLOCATION\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success! \n\n\n\n\nABOUT US\n\nWe’re Wirex and we’re not like anyone else. Why? Because we always do things our way, before anyone else does them – like creating the first ever debit card that lets you pay with crypto, making it easier for ordinary people to access DeFi-powered savings and setting up the world’s first cryptocurrency rewards scheme. \n\n\n\n\nOur vision is a world in which everyone can enjoy the benefits of digital currency – everything from the power to send money around the world near-instantly without breaking the bank to buying, storing and exchanging 40+ top tokens on a secure, easy-to-use platform at some of the best rates in the industry.  \n\n\n\n\nWe must be doing something right, because more than 5 million people across 130 countries are helping to change the world by using Wirex. \n\nAre you part of the digital money movement? Do you want to change the way people think about money, forever? If your skills fit our vision and you want to join a company that’s really going place.\n\n \n\nOVERALL ROLE PUPROSE \n\nWe are looking for an experienced SEO Manager to lead our search engine optimization efforts and drive organic growth for Wirex. The ideal candidate will have a strong background in SEO strategy, technical optimization, and content marketing. As an SEO Manager, you will play a crucial role in increasing our online visibility, driving traffic to our digital platforms, and optimizing our website for search engines. \n\n \n\nRESPONSIBILITIES OF THE ROLE \n\nDevelop and Execute SEO Strategies\n\n\n* \nFormulate and implement comprehensive SEO strategies to improve the organic search performance of Wirex's digital assets. \n\n\n* \nStay updated on industry trends and algorithm changes to ensure the continuous optimization of our SEO efforts. \n\n\n\n\n\n \n\nOn-Page SEO Mastery \n\n\n* \nConduct thorough website audits to identify and address technical SEO issues. \n\n\n* \nCollaborate with the development team to implement SEO best practices and ensure optimal website performance. \n\n\n\n\n\n \n\nKeyword-Centric Content Planning \n\n\n* \nConduct thorough keyword research to identify opportunities and trends, guiding content creation that resonates with our target audience. \n\n\n* \nIntegrate keyword insights into the content planning process to maximize organic search visibility and engagement. \n\n\n\n\n\n \n\nContent Strategy Leadership \n\n\n* \nTake a lead role in developing and executing a comprehensive content strategy with a primary focus on SEO-driven initiatives. \n\n\n* \nCollaborate closely with content creators within the team to align editorial calendars, ensuring that content creation is guided by SEO best practices and keyword strategies. \n\n\n\n\n\n \n\nLink Building \n\n\n* \nDevelop and execute a robust link-building strategy to enhance the authority and credibility of Wirex's digital properties. \n\n\n* \nIdentify and pursue high-quality backlink opportunities. \n\n\n\n\n\n \n\nMonitoring and Reporting \n\n\n* \nUse industry-standard tools to monitor and analyse website performance, keyword rankings, and competitor activities. \n\n\n* \nProvide regular reports on SEO performance, highlighting key metrics and areas for improvement. \n\n\n\n\n\n \n\nCollaboration \n\n\n* \nCollaborate with cross-functional teams, including marketing, design, and development, to integrate SEO best practices into various aspects of the business. \n\n\n\n\n\n \n\nREQUIREMENTS OF THE ROLE\n\n\n* \nProven experience in product marketing, preferably in the fintech or financial services sector. \n\n\n* \nStrong understanding of financial products and services. \n\n\n* \nExcellent written and verbal communication skills. \n\n\n* \nAbility to collaborate effectively with cross-functional teams. \n\n\n* \nAnalytical mindset with a data-driven approach to decision-making. \n\n\n* \nFamiliarity with digital marketing channels and tools. \n\n\n\n\n\n \n\nEDUCATION & EXPERIENCE \n\n\n* \nBachelor's degree in marketing, business, or a related field. MBA is a plus. \n\n\n* \nProven experience as an SEO Manager with a strong emphasis on content strategy and optimisation. \n\n\n* \nExceptional understanding of content optimization, keyword research, and on-page SEO. \n\n\n* \nProficiency in using SEO tools and analytics platforms. \n\n\n* \nCreative mindset with a strategic approach to content creation. \n\n\n* \nStrong interpersonal and communication skills. \n\n\n\n\n\n \n\nBENEFITS\n\n\n* \nEnhanced annual leave + Bank Holidays  \n\n\n* \n1 paid day off to celebrate your Birthday each year \n\n\n* \n1 paid day off to celebrate your service anniversary each year \n\n\n* \nPaid Charity Day \n\n\n* \nFlexible working hours and remote working \n\n\n* \nAnnual Training Allowance  \n\n\n* \nAnnual Performance Bonus Pay  \n\n\n* Extensive opportunity to grow your career at an innovative FinTech\n\n\n\n\n\n\n\nThis role is fully remote, and we enthusiastically welcome applications from talented individuals based in the UK and any of the European Economic Area (EEA) countries. If you're passionate about Marketing and the Crypto industry, ready to collaborate in a virtual environment, and thrive in a diverse, international setting, we invite you to apply and be part of our innovative journey. Embrace the freedom to work from anywhere while contributing to our shared success! \n \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Crypto, SEO and Marketing jobs that are similar:\n\n $65,000 — $110,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

Upshot’s mission is, and always has been, to enable the creation of efficient financial markets for anything. To realize this, we’re developing the Upshot Machine Intelligence Network, a network designed to crowdsource financial alpha produced by machine learning models and powered by our new Proof of Alpha scoring mechanism. We believe building at the intersection of crypto and AI is the best way to achieve our mission and usher in a new era of efficient financial markets.\nAs crypto-natives and ML experts with experience across leading Web3 projects, large finance companies, and large tech companies, our team combines deep blockchain knowledge with world-class technical capabilities. We’re backed by top crypto venture funds and angel investors who share our vision for the future of digital ownership.\nAt Upshot, we nurture our people just as much as our products, providing an environment where top talent can thrive at the intersection of crypto and AI. Together, we’re building the infrastructure to enable financial markets for anything. Join us as we shape the next frontier.\nUpshot is on the lookout for a dynamic and results-driven individual to join our team as a Marketing Manager. In this critical role, you will spearhead our marketing initiatives, playing a key part in accelerating our growth, expanding market reach, and cultivating strong relationships with clients and partners.\nResponsibilities\n\n\n\n* Lead Marketing Initiatives: Oversee the planning, development, and execution of all marketing campaigns, ensuring alignment with the company's vision and goals. Manage digital marketing, social media, and branding efforts, guiding and directing the existing content manager to create compelling and impactful content. Collaborate with PR firms to support marketing functions and enhance Upshot's media presence. Embrace the opportunity to expand the community team, fostering growth and engagement within Upshot's community and ensuring a vibrant and active Upshot community presence\n\n* Data-Driven Decision Making: Utilize data analytics and market insights to make informed decisions, optimize marketing campaigns, and enhance the overall customer experience. Implement key performance indicators (KPIs) to measure the effectiveness of growth initiatives.\n\n* Team Leadership and Development: Build and mentor a high-performing team of marketing professionals. Provide guidance, support, and training to nurture talent and foster a collaborative and innovative work environment\n\n* Collaboration and Partnership: Collaborate effectively with cross-functional teams, including product development, engineering, and customer support, to align growth initiatives with product enhancements and customer feedback. Cultivate strategic partnerships to enhance Upshot's ecosystem\n\n\n\nRequirements\n\n\n\n* Proven experience 3+ years in leading marketing teams in the Web3 / AI space\n\n* Deep understanding of the crypto, DeFi, blockchain ecosystem and AI with a passion for emerging technologies\n\n* Strong track record of developing and executing successful growth strategies, driving user acquisition, and achieving revenue targets\n\n* Exceptional leadership skills with the ability to inspire and motivate teams, fostering a culture of innovation and collaboration\n\n* Excellent analytical, communication, and negotiation skills\n\n* Ability to thrive in a fast-paced, dynamic startup environment and adapt to evolving market trends and technologies\n\n\nThis Organization Participates in E-VerifyThis employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact the Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment.Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.For more information on E-Verify, or if you believe that an employer has violated its E-Verify responsibilities, please contact DHS.888-897-7781E-Verify.gov\nUpshot is an equal opportunity employer. We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Web3, Crypto, Finance and Marketing jobs that are similar:\n\n $77,500 — $130,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nWorldwide

\nUpshot’s mission is, and always has been, to enable the creation of efficient financial markets for anything. To realize this, we’re developing the Upshot Machine Intelligence Network, a network designed to crowdsource financial alpha produced by machine learning models and powered by our new Proof of Alpha scoring mechanism. We believe building at the intersection of crypto and AI is the best way to achieve our mission and usher in a new era of efficient financial markets.\n\n\nAs crypto-natives and ML experts with experience across leading Web3 projects, large finance companies, and large tech companies, our team combines deep blockchain knowledge with world-class technical capabilities. We’re backed by top crypto venture funds and angel investors who share our vision for the future of digital ownership.\n\n\nAt Upshot, we nurture our people just as much as our products, providing an environment where top talent can thrive at the intersection of crypto and AI. Together, we’re building the infrastructure to enable financial markets for anything. Join us as we shape the next frontier.\n\n\nUpshot is on the lookout for a dynamic and results-driven individual to join our team as a Marketing Manager. In this critical role, you will spearhead our marketing initiatives, playing a key part in accelerating our growth, expanding market reach, and cultivating strong relationships with clients and partners.\n\n\n\nResponsibilities\n* Lead Marketing Initiatives: Oversee the planning, development, and execution of all marketing campaigns, ensuring alignment with the company's vision and goals. Manage digital marketing, social media, and branding efforts, guiding and directing the existing content manager to create compelling and impactful content. Collaborate with PR firms to support marketing functions and enhance Upshot's media presence. Embrace the opportunity to expand the community team, fostering growth and engagement within Upshot's community and ensuring a vibrant and active Upshot community presence\n* Data-Driven Decision Making: Utilize data analytics and market insights to make informed decisions, optimize marketing campaigns, and enhance the overall customer experience. Implement key performance indicators (KPIs) to measure the effectiveness of growth initiatives.\n* Team Leadership and Development: Build and mentor a high-performing team of marketing  professionals. Provide guidance, support, and training to nurture talent and foster a collaborative and innovative work environment\n* Collaboration and Partnership: Collaborate effectively with cross-functional teams, including product development, engineering, and customer support, to align growth initiatives with product enhancements and customer feedback. Cultivate strategic partnerships to enhance Upshot's ecosystem\n\n\n\nRequirements\n* Proven experience 3+ years in leading marketing teams in the Web3 / AI  space\n* Deep understanding of the crypto, DeFi, blockchain ecosystem and AI with a passion for emerging technologies\n* Strong track record of developing and executing successful growth strategies, driving user acquisition, and achieving revenue targets\n* Exceptional leadership skills with the ability to inspire and motivate teams, fostering a culture of innovation and collaboration\n* Excellent analytical, communication, and negotiation skills\n* Ability to thrive in a fast-paced, dynamic startup environment and adapt to evolving market trends and technologies\n\n\n\n\n\nThis Organization Participates in E-Verify\nThis employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact the Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment.Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.\nFor more information on E-Verify, or if you believe that an employer has violated its E-Verify responsibilities, please contact DHS.\n888-897-7781\nE-Verify.gov\n\n\nUpshot is an equal opportunity employer. We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Web3, Crypto, Finance and Marketing jobs that are similar:\n\n $60,000 — $100,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nRemote