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Remote Marketing Growth Manager Job in March 2019 at Highereducation.com posted 5 months ago

Remote Marketing Growth Manager Job in March 2019 at Highereducation.com posted 5 months ago

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HigherEducation.com

Houston, TX; Seattle, WA

Growth Manager - Conversion and UX


HigherEducation.com


growth manager

ux

design

marketing

growth manager

ux

design

marketing

Houston, TX; Seattle, WA5mo

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We are seeking the right individual to turn user insights into growth through conversion rate optimization across our portfolio of owned and operated websites. For us, conversion optimization is a data drive process made powerful by a good dose of creativity. We're small and growing - you'll be expected to go from start to finish with a testing process and build process/infrastructure to accommodate the company's growth.{linebreak}{linebreak}# Responsibilities{linebreak} Optimize landing pages and conversion funnels to drive measurable increases in conversion rates and revenue{linebreak}Conduct qualitative and quantitative research and analysis about users to feed testing, UX and content development.{linebreak}Coordinate and communicate with designers and developers to drive projects forward through design, development, QA, and launch.{linebreak}Structure, build and track tests using Google Optimize.{linebreak}Manage and prioritize multiple tests across our portfolio of websites. {linebreak}{linebreak}# Requirements{linebreak}Bachelor's degree preferred.{linebreak}4+ years of experience in a role turning data into insights which becomes tests (or action) through analysis, creativity and communication with the following experiences:{linebreak}A/B multivariate testing processes and understanding of related statistical analysis. {linebreak}Use of site analytics and optimization software packages (e.g. Adobe SiteCatalyst, Google Analytics, Optimizely, MixPanel){linebreak}Analysis of quantitative data (web metrics, revenue reporting, etc.) and qualitative data (surveys, screen recordings, etc.) to develop insights about the user.{linebreak}Experience running user research projects from start to finish (segmentation, usability, etc.){linebreak}Developed business acumen to size different opportunities, articulate risks and trade-offs and prioritize.{linebreak}Polished communications across an organization - across to development, up to exec, etc.{linebreak}Track record of execution. {linebreak}{linebreak}#Location{linebreak}- Houston, TX; Seattle, WA

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# How do you apply? Please e-mail cover letter and resume to:{linebreak}[email protected]{linebreak}
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