Remote Vice President (VP) of Marketing at Drops 📈 Open Startup
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Drops


Vice President (VP) of Marketing


🇪🇺EU-only

Vice President (VP) of Marketing


Drops

🇪🇺EU-only

vp

marketing

non tech

vp

marketing

non tech

🇪🇺EU-only2mo
**Description**\n\nIf you live somewhere in Europe and have a soft spot for bootstrapped, profitable tech startups with a meaningful mission and a global reach, and you would like to develop a small, super-capable marketing team in a fully remote work environment, you may like this extremely rare executive position at Drops.\n\n**Company**\n\nDrops’ goal is to revolutionise language learning. We are one of the top10 most innovative education companies according to FastCompany. Our flagship app has been in the Appstore for 3+ years, teaches 37 languages, was featured by both the App Store and Play Store multiple times - App of the Year in 2018 on the Play Store. We are a small, founder-led, remote team spread primarily across Europe. Though remote, we work synchronously, communicating via Slack, the G Suite, Github, and Monday. We want to be the no.1 app for vocabulary learning and we are getting there quickly with our current user base of 20* million, a monthly active of >1,500,000 and an average store rating of 4.7.\n\n\nWebsite: http://languagedrops.com \n\n**✨ What makes us different**\n* We’re a small team. We optimise for impact, not headcount. \n* We carefully consider tradeoffs in product, technology and processes that could lead to increased complexity.\n* We use React Native on the frontend, hence we have no separate Android, iOS and Web team.\n* We don’t believe in hierarchy. Autonomy, ownership and passion are the secret ingredients behind Drops. Clear, honest communication is the linchpin of our culture, success and independence.\n\n\n# Responsibilities\n * You’ll be a key member of a 4-person executive team working together to develop the overarching company and product strategies\n* You’ll directly influence these strategies via your acute awareness of the competitive landscape, the EdTech industry, and adjacent industries important to Drops platform: gaming, productivity sw, corporated ed and edu B2B\n* Based on these strategies and the company / product history, you’ll evolve the company ’s overarching narrative and develop a marketing strategy to bring that narrative to life.\n* You’ll surface and champion business / marketing opportunities through a deep understanding of our products and their usage patterns.\n* You’ll lead, mentor, manage the marketing team. You’ll be responsible for their effectiveness, well-being and development, and ensure that the team’s efforts align with our business’s and our users’ needs.\n* You’ll recruit and onboard top talent as needed (contractors, agencies, and employees)\n* You’ll make sure that the marketing aspects of the projects are getting done on schedule, that we’re making appropriate trade-offs.\n* You’ll be in charge of developing our marketing culture and ensuring that it is effectively represented and integrated into broader company culture.\n* Drops is an extremely collaborative company without the product / marketing divide that exists in many companies.You’ll be responsible for ensuring this collaboration continues between the marketing team and the rest of the company. \n\n# Requirements\n**Skills and experience. You have:**\n\nBeen a marketing leader in a global EdTech, productivity, or gaming B2C startup\nExperience marketing both mobile apps and sw platforms\nHands-on core marketing skills: digital mkt, marcom, product mkt, brand development / storytelling, PR\nGreat people management skills\nGreat project management skills\nGreat negotiation and agency management skills\nHyper-growth start-up experience\nHaven't spent your entire career in marketing (or if you have, you have earned a reputation as a bridge builder, working effectively across key functional orgs)\nWorked effectively in a fully remote position and have managed fully remote employees\nAccomplished big things with a small team\n\n**Additionally skills a plus:**\n\nB2B marketing\nBD / partnership experience\nSpecific industry experience relevant to Drops\nKids B2C tech marketing experience\nEDU industry experience\n\n**Benefits**\n\n* 🌍 All the perks of remote working\n* 👥 An awesomely compact 22 person team\n* 🧠 Yearly educational allowance\n* 💪 Fitness allowance\n* 💻 High-end Apple hardware and ergonomic accessories\n* 🏖 30 days of holiday per year (including Christmas and other holidays)\n* ✈️ Quarterly team gathering somewhere in the world (Amsterdam, Iceland, Lisbon and Budapest were previous locations)yagJzhkdapAsCMnUw7CpJAMi\n\n#Location\n- 🇪🇺EU-only

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