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Digital Marketer Content Producerverified closed
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We're looking for a Digital Content Producer at Athletic Greens.\n\nThe Digital Content Producer (DCP) is responsible for creating different forms of content that will be leveraged across both our front-end and back-end marketing campaigns. This means working with copywriters, designers, videographers, developers to ensure high quality marketing assets are created on-brand and on-message.\n\nAs the DCP, the responsibility for managing the creation of all marketing content rests firmly on your shoulders.\n\nThe person who we hire will be hungry, flexible and an excellent project manager. Previous experience working with internal and external resources (writers, designers, videographers, etc) to deliver marketing assets (email autoresponders, videos, articles, inserts etc) on a fixed budget and tight timeline is a must.\n\nAs we are a tight team we do not currently have many in-house resources for content creation. The ideal candidate will either have a network of freelancers and contacts who they can leverage or know how to find, assess and onboard outsourced talent within tight budgets.\n\nIf the opportunity to create a high quality content team and marketing assets from scratch excites you - then we'd love to talk to you.\n\nAthletic Greens is all about inspiring fulfilling lives - starting with a focus on health. Each day, tens of thousands of people start their day by taking one of our world class health supplements. We have been operating for over 7 years and couldn’t be more excited about what the future holds. We are a tight and dedicated team who love what we do and enjoy adding value to our customers. We also have very ambitious goals for the years ahead.\n\nIn the beginning, you'll be focused on working with our paid acquisition and monetisation teams to develop all the assets they need to create their campaigns (landing pages, videos, email campaigns, infographics, ebooks etc).\n\nAt some point, your role will expand and you will be responsible for defining and executing our broader content strategy to grow awareness and the number of our organic and referral visitors.\n\nThe team here is growing and we are looking for people with the skills and desire to exceed our needs today and help us win in the future. What we need today looks vastly different than what we'll need in 6 months or a year. You'll have an opportunity to grow into a much bigger role as our business grows.\n\nAthletic Greens is a remote company - with our team working in the USA, Australia, South America and Europe. While we all work remotely, we collaborate every day and the leadership team meets quarterly in the USA. We have a collaborative style of work and we believe in truth and transparency, first and foremost. While this is a remote role we would like someone working either in Australia or on a US timezone. As a team we are deeply invested in our success and can’t wait to welcome the newest member.\n\nExpectations\n\nBe able to build and manage outsourced team of content creators - editors, graphic designers, videographers, developers, etc to develop high quality assets.\n\nBe creative and flexible. You will be expected to be creative and leverage all the tools at your disposal to create great marketing assets on a budget.\n\nCoordinate and manage the work of content produced including text, images, audio, and video, making sure all outsources and team members are on-task and meeting deadlines.\n\nAbility to review all assignments to ensure material is accurate, on-brand, on-message and appealing to the key customer avatars.\n\nUnderstand effective copywriting and ensure that copy is succinct and on point at all times.\n\nOver time you would ideally progress and to define and execute the content strategy for Athletic Greens moving forward. Ideation, planning, and execution of the editorial and content strategy that attracts and appeals to the organization’s various customer avatars.\n\nMonitor and report on content marketing metrics and KPIs.\n\nCompensation\n\nOur compensation package is negotiable based on your level of skill and experience.\n\nHow to Apply + Test\n\nPlease email [email protected] and submit your resume, short cover letter and the following two items:\n\nProvide examples of a video, infographic, landing page and article that you or a team of yours has created.\n\nTell us what KPI's you are measured on in your current role or previous role.
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