TLNT is hiring a Remote Senior Paid Social Media Strategist Growth Marketer
\nDo you thrive in the dynamic world of paid social media strategy and growth marketing? If so, a startup with extreme ambitions to become the best paid social digital marketing agency and consultancy in the world is looking for a sharp Senior Level Paid Social Media Strategist/Growth Marketer to join their growing team.\n\n\n As the Senior Paid Social Media Strategist/Growth Marketer, you will manage scalable direct-response Meta & Tiktok advertising campaigns for a small number of exciting clients. This dynamic role requires extreme ownership, autonomous decision-making, and proactive client communication. You'll lead strategic planning, ensuring team and company growth. As a key player, you'll shape the strategic vision for paid social channels, manage client relationships, and excel in technical and non-technical skill sets. This is a hands-on keyboard role!\n\n\n\nWhat You'll Do\n* Strategic Campaign Management: Develop and implement comprehensive paid social media strategies across Meta and TikTok platforms. This includes audience segmentation by creative type, account optimization, budget allocation, and campaign objectives alignment with client goals. \n* Creative Direction and Testing: Lead creative direction in collaboration with the team. Oversee rigorous ad creative testing, emphasizing new creatives, incrementality, and performance analysis. Take a primary role in deciding on tested creative assets and analyzing results, ensuring comprehensive learning utilization. Track and report results. \n* Performance Analysis and Reporting: Conduct in-depth analysis of campaign performance using platform-specific metrics and third-party tools. Prepare detailed reports that not only highlight key results but also provide actionable insights and strategic recommendations for ongoing optimization. \n* Client Relationship Management: Serve as the main client contact, maintaining open and proactive communication through email and live calls. Keep clients informed on campaign progress and involve them in strategic decisions. \n* Innovation and Market Research: Stay abreast of the latest trends and updates in paid social media advertising. Apply these insights to continuously evolve campaign strategies, ensuring remain at the forefront of the industry. \n* Cross-functional Collaboration: Work closely with other team members, client's in-house teams, and agency partners to ensure a cohesive approach to client accounts. \n* Self-Directed Growth and Problem-Solving: Take charge of your professional development, seeking opportunities to expand your expertise in paid social media. Embrace a problem-solving mindset, actively contributing to innovative solutions for client success. \n* Quality Assurance and Compliance: Ensure all campaign activities adhere to our internal recommended best practices. Maintain the highest standards of 'Client-Ready' work, ensuring all deliverables meet the criteria for perfection and attention to detail. \n* Data-Driven Decision Making: Utilizing advanced data analysis, including MS Excel skills with pivot tables and vlookups, to extract meaningful insights from complex data sets is crucial for informing strategic decisions. Huge plus if you are proficient in data tools like Supermetrics and proficient in chart building. \n\n\n\nWhat You Need\n* 4-7 years of hands-on paid media advertising experience, specifically on Meta and TikTok platforms. Ideally gained in a dynamic agency or client-side environment requiring agility and innovative thinking. \n* Proven success in remote work. \n* A bachelorโs degree in business, marketing, advertising, or a related discipline. Advanced degrees or certifications in digital marketing or data analysis are a plus. \n* Advanced proficiency in Facebook Ads Manager and TikTok Ads Manager. \n* A robust analytical skill set, including experience with third-party analytics tools like GA, Amplitude, Northbeam, and Triplewhale, and strong competence in MS Excel (pivot tables, vlookups, index match, sum ifs, etc. ). \n* Demonstrated ability to develop innovative and effective paid social strategies that align with client objectives. \n* Strong internal and client-facing communication skills. \n* A track record of identifying challenges and proactively implementing effective solutions. \n* A history of achieving and surpassing performance goals. \n* Experience working in collaborative, cross-functional teams, demonstrating the ability to be a team player while also being capable of working independently. \n* Candidates should show an eagerness to stay ahead of industry trends and apply new learnings to their work. \n\n\n\nSalary & Benefits\n* Competitive salary. \n* This is a full-time (40 hours per week), long-term position. \n* The position is immediately available\n* Work from home. \n\n\n\n\n\nThe next step will take you to an application form that requires you to answer some questions and upload your resume. Please answer completely so that we can get to know you better. \n\n#Salary and compensation\n
No salary data published by company so we estimated salary based on similar jobs related to Senior and Marketing jobs that are similar:\n\n
$67,500 — $127,500/year\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐ We hire old (and young)\n\n
\n\n#Location\nUnited States
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GOAT Group is hiring a Remote Senior Performance Marketing Specialist
\nAbout the Team\n\nAn instrumental part of GOAT Group, the Marketing team oversees a wide range of activities, which aim to build awareness, consideration and loyalty for our brands. As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.\n\nRole Overview\n\nWe are looking for a Senior Performance Marketing Specialist to help grow GOAT Groupโs user base through acquisition and retention from various marketing channels. As a marketplace, the core objective of the role is to grow buyers through the performance marketing budget.\n\nAs a member of the Performance Marketing team, the ideal candidate will be highly data-driven, process-driven and have a strong interest in paid media, specifically paid social. You will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company. True to the nature of Growth, you will be expected to continually strategize and test new ideas and concepts.\n\nThe ideal candidate will have a strong paid social marketing background as the core of the role will be the management of a large budget while optimizing the performance of our advertising channels. The candidate must be able to thrive in a fast-paced, ever-evolving environment. GOAT Group has grown tremendously year-over-year and we expect someone who is able to keep up and transcend with us.\n\nIn this role, you will:\n\n\nStrategize, manage and optimize our performance marketing channels (e.g. TikTok, Apple, Instagram, Snapchat, Google, Youtube, and more) to increase performance across acquisition and retention across our various business units\n\n\nWork closely with the Senior Manager of Performance Marketing to manage our budget and provide performance insights to Finance\n\n\nDevelop a partnership with our account managers to stay up-to-date with new product features and strategies\n\n\nFollow our sneaker and apparel calendar to plan and execute timely advertisements across our social ad platforms\n\n\nClosely monitor, measure and report on campaign performance, budgeting, and conduct ad hoc analyses\n\n\nUtilize our customer LTV models to understand the impact of paid marketing and make strategic changes\n\n\nManage and optimize our creative ads through our creative asset process and ad testing framework\n\n\nTest new channels to scale growth for the business in new and existing markets\n\n\nCollaborate with the performance marketing team on project roadmaps, performance budgeting, and key marketing campaign retros\n\n\nBe flexible to manage other assignments as they come up\n\n\n\n\n\nWe are looking for:\n\n\nBA/BS degree in business, marketing, economics, finance or equivalent hands-on experience considered\n\n\nMinimum 3 years of experience in relevant fields (growth, performance marketing, digital marketing, paid media, finance, and/or economics)\n\n\nManagement of technical tools and implementation of testing opportunities\n\n\nHands on executional experience on paid social and/or paid search platforms\n\n\nStrong excel and analytical skills - must be able to interpret raw data into meaningful insights and KPIs\n\n\nProficient in the economics of performance marketing\n\n\nPassionate about performance marketing/growth marketing\n\n\nProject management experience; agile marketing is a plus\n\n\nGood communication skills and the ability to interface effectively with stakeholders\n\n\nE-commerce, marketplace or online retail experience is a plus\n\n\n\n\n\n \n\n#Salary and compensation\n
No salary data published by company so we estimated salary based on similar jobs related to Testing, Finance, Senior, Marketing and Excel jobs that are similar:\n\n
$50,000 — $75,000/year\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐ We hire old (and young)\n\n
\n\n#Location\nLos Angeles, California, United States
๐ Please reference you found the job on Remote OK, this helps us get more companies to post here, thanks!
When applying for jobs, you should NEVER have to pay to apply. You should also NEVER have to pay to buy equipment which they then pay you back for later. Also never pay for trainings you have to do. Those are scams! NEVER PAY FOR ANYTHING! Posts that link to pages with "how to work online" are also scams. Don't use them or pay for them. Also always verify you're actually talking to the company in the job post and not an imposter. A good idea is to check the domain name for the site/email and see if it's the actual company's main domain name. Scams in remote work are rampant, be careful! Read more to avoid scams. When clicking on the button to apply above, you will leave Remote OK and go to the job application page for that company outside this site. Remote OK accepts no liability or responsibility as a consequence of any reliance upon information on there (external sites) or here.