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Vue School

 This job is getting a high amount of applications right now (10% of viewers clicked Apply)

verified
๐ŸŒ Worldwide
 
๐Ÿ’ฐ $50k - $70k

growth

 

strategy

 

edu

 

subscription

๐Ÿ”Ž1,442 opens
โœ… 150 applications (10%)

Vue School is hiring a Remote Growth Marketer

## About the company\n\nVue School is the 1st learning platform for Vue.js, having trained more than 100,000 web developers around the globe. We take pride in making education available to everyone and we offer a lot of training material for free. We provide several forms of training, including video lessons via our SaaS product, and inhouse & online live workshops. We also host popular online conferences, like Nuxt Nation. Our teachers are industry leaders, that along with Vue.js, teach other top-notch technologies. We are a small core team of 8 fun and creative people.\n\n## Job brief\n\nAs Growth Marketer at Vue School you'll be the driving force behind all our digital marketing initiatives. You'll develop, implement, track and optimize digital campaigns across multiple platforms. You'll own all of our marketing channels and measure their success. You'll be in charge of creating a digital marketing strategy that supports our overarching business goals. Ideally, all this will result in acquisition, retention and loyalty of customers. You'll be the sole full-time marketer on the team and you will work together with our community manager, product manager, BDM, designer, and CEO to truly understand the product, our customers, and craft beautiful and compelling stories for campaigns. Ultimately, you'll make sure our message reaches our target audience so that Vue School can enter the next stage of growth.\n\n\n## Responsibilities\n- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns\n- Segment user database to achieve conversions from free to paid users via email marketing automation and other channels\n- Understand paid customer needs and help increase product value, retention, and ARPU\n- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)\n- Develop copy for all email and other campaigns (writing clear, persuasive, original copy)\n- Identify trends and insights, and optimize spend and performance based on the insights\n- Brainstorm new and creative growth strategies\n- Plan, execute, and measure experiments and conversion tests\n- Collaborate with internal teams to create landing pages and optimize user experience\n- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points\n- Instrument conversion points and optimize user funnels\n- Orchestrate social media presence in collaboration with our community manager\n- Collaborate with agencies and other vendor partners\n- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate\n\n## Requirements\n- Proven working experience as a growth marketer, digital marketing manager/executive, or a relevant role the last 3 years.\n- Minimum of 7 years work experience in digital marketing.\n- Demonstrable experience leading and managing database marketing or lifecycle marketing, SEO/SEM, and email campaigns.\n- Solid knowledge of website analytics tools (e.g. Google Analytics, MixPanel, Fullstory)\n- Solid knowledge of email marketing automation tools (e.g. Drip, Customer.io, Convertkit)\n- Experience creating and analyzing surveys. (we use typeform)\n- Youโ€™re able to figure out customer needs and improve retention and ARPU.\n- You're highly creative and have experience in identifying target audiences and devising digital campaigns that engage and convert.\n- You can optimize landing pages and user funnels.\n- You are skilled in experimentation.\n- You see exciting marketing possibilities in new technologies and emerging trends.\n- Strong analytical skills and data-driven thinking\n- Ability to work independently and set own priorities.\n- Experience working in a startup environment.\n- Experience working remotely.\n- Experience working on a subscription service.\n- Proficiency in English.\n- Time management and planning skills.\n- BSc/BA in marketing, sales, or relevant field is a plus but not required.\n\n## What we offer\n- Competitive base salary\n- Room to work and experiment on your ideas\n- Performance based bonus\n- Work with cutting-edge technologies\n- Time to study and learn new skills\n- Budget for training/equipment/conferences\n- Paid time off\n- Work with a brand customers love\n- Remote role on a long-term contract \n\nBe sure to mention the words **TOTAL SEVEN NEED** when applying to show you read the job post completely. This is a beta feature to avoid spam applicants.\n\n \n\n#Salary and compensation\n$50,000 — $70,000/year\n\n\n#Location\n๐ŸŒ Worldwide


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# How do you apply?\n\nIf you live and breathe digital marketing, we want to talk to you, even if you donโ€™t check all the boxes.\n\nVue School is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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