ABOUT US
SimpleTexting is afriendly text message marketing platform that makes it easy for organizationsof every size to engage their subscribers and boost their bottom line. We makesending mass campaigns as simple as starting one-on-one conversations, and ourpowerful built-in features take SMS marketing to the next level. Our customersinclude retail businesses, Fortune 500 corporations, churches, universities,schools, political campaigns, and unions.
WHO YOU ARE
- You combine discipline, process, andanalytical rigor with curiosity, out-of-the-box thinking, and an experimentalmindset
- You are deeply analytical and makedata-driven decisions. You also appreciate strong copy and design, and are ascomfortable with messaging briefs as you are pivot tables
- You are enthusiastic about building andoptimizing a state-of-the-art stack of targeted advertising and account-basedmarketing tools and platforms
RESPONSIBILITIES
- Develop and execute targeted advertisingprograms across multiple channels, including display, social, and paid search
- Coordinate with SEO team to ensurealigned targeting of top converting terms
- Manage, scale, and optimize CPL
- Test and optimize content and messagesacross channels
- Experiment with new channels, messaging,and programs to find the optimal tactics for reaching target buyers
- Oversee CPL and ROI analysis and optimizeadvertising programs to maximize bottom-funnel conversion rates
REQUIREMENTS
- Advanced Knowledge of Google AdWords and FacebookAds
- 3+ years of startup experience(preferably B2B and SaaS) in demand generation, growth marketing, or useracquisition marketing
- Proven track record of driving successfulB2B paid acquisition campaigns across channels
- Positive attitude and motivation to be aconscientious team player
- Excellent written and verbalcommunication skills
- Expertise in coordinating complexprojects and aligning multiple stakeholders to achieve business goals
- Excellent budgeting skills
To apply: To be considered, please email us a PDF resume at jobs@simpletexting.net and write a few non-boilerplate sentences about yourself in the body of the email. Also, please include the phrase “I read the full growth hacker ad” in the subject line of your application. |